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Tell us your space
Answer a 60-second quiz about your light, schedule, and whether pets roam the place. We match plants you can actually keep alive.
🌱 Plants + care, on autopilot
A new houseplant every month, and an app that never lets it wilt.
Bloom hand-picks a beginner-friendly plant, ships it potted and ready, then reminds you exactly when to water, feed, and rotate it. Made for first-time and busy plant owners.
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Water todayJust a splash, soil's dry
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Bright, indirectLoves your east window
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Beginner-safeHard to kill, promise
How it works
Three small steps to a greener home
No green thumb required. We handle the picking, the potting, and the timing so you can just enjoy the view.
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We deliver, potted
Each month a healthy plant arrives in a ceramic pot with soil, a starter feed, and a printed care card. Open the box and you're done.
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The app keeps it alive
Scan the pot tag and Bloom learns your plant. From then on it nudges you the moment it needs water, light, or a feed.
June's pick 🌟
Meet the plant of the month
Every month our growers spotlight one stunner. This June, it's a cheerful, forgiving classic that practically waters itself.
⭐ Member favourite
Easy care 🪴
Get June's plant →
The Friendship Pilea
Pilea peperomioides
Round, coin-shaped leaves on perky stems, and it sprouts baby plants you can share with friends. It tells you when it's thirsty by drooping, then perks right back up. Honestly hard to mess up.
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Water weeklyLet topsoil dry first
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Bright, indirectNo harsh midday sun
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Pet-friendlyNon-toxic to cats & dogs
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Stays compact20-30cm, desk-perfect
The Bloom app 📱
Care reminders that fit your busy week
Forgetting is the number one reason plants don't make it. Bloom learns each plant's rhythm and your habits, then gently taps you on the shoulder at exactly the right time, never a chore list a mile long.
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Smart watering nudges
Reminders adjust to your home's light and the season, so you never over- or under-water again.
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Snap-a-leaf diagnosis
Yellow spots? Photograph the leaf and get a plain-English fix in seconds, no forum digging.
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One tidy weekly plan
All your plants, grouped into a single Sunday checklist you can finish over coffee.
Good morning, Maya 🌤️
Today's care🔔
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Water the PileaTopsoil was dry · done 8:10am
✓
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Rotate the MonsteraEven out that lean toward the window
✓
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Feed the CalatheaMonthly nutrients · takes 2 min
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This week's care9 / 12 done
Loved by new plant parents
From "serial plant killer" to proud grower
★★★★★
"I'd killed three succulents before Bloom. The app texts me before I forget and my Pilea is somehow flourishing. Genuinely the first plant I haven't murdered."
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Maya OkaforBrooklyn, NY · 7 months in
★★★★★
"Between two jobs I have zero time to research plants. Bloom just tells me what to do and when. The monthly surprise box is the highlight of my week."
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Daniel ReyesAustin, TX · 1 year in
★★★★★
"The pet-safe filter sold me, two cats and zero worries. Everything arrives healthy and the reminders are so gentle they don't stress me out."
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Priya SharmaSeattle, WA · 4 months in
Start your subscription
Take the 60-second quiz →
Begin your greener home today
Pick a plan, take the quiz, and your first plant ships within 3 days. Pause, skip, or cancel anytime, no awkward phone calls.
🌱 Sprout
$19/mo
- One small plant monthly
- Ceramic pot & soil
- Full care-reminders app
- Pause anytime
🪴 Grower Popular
$32/mo
- One statement plant monthly
- Premium pot & feed kit
- Snap-a-leaf diagnosis
- Free carbon-neutral shipping
- 30-day thrive guarantee
🌳 Jungle
$54/mo
- Two plants monthly
- Rare & collector picks
- Priority plant-expert chat
- Everything in Grower
No commitment · Free care app forever · 22,400+ happy plant parents
Good to know
Questions, answered
What if I have absolutely no plant experience? +
That's exactly who Bloom is built for. The quiz matches you with forgiving, beginner-safe plants, and the app walks you through every watering and feed. You truly cannot fall behind.
Do I need the subscription to use the care app? +
Nope. The Bloom care app is free forever, even for plants you already own. Scan or add any plant and get reminders. The subscription simply adds a new, hand-picked plant each month.
Will the plants survive shipping? +
Yes. Plants travel snug in recyclable, shock-proof packaging and rarely spend more than 48 hours in transit. If one arrives unhappy, our 30-day thrive guarantee replaces it free.
Can I choose pet-safe plants? +
Absolutely. Flag your pets in the quiz and we'll only ever send non-toxic, cat- and dog-friendly plants to your door.
How do I pause or cancel? +
Anytime, in two taps from the app. Skip a month when you travel, pause for the season, or cancel outright. No fees, no phone calls, no guilt.